Data Driven Leads
We gather & enrich the data in order to share it with webmasters to accelerate their effectiveness and lead to the greater performance, more clients, better service and satisfied Advertisers.
We are
About us
A unique ad software developer for telecom operators
Our mission
Enable an Operator with the opportunity to gain Advertising Revenues and compete with other players by providing the operator with requisite technology and organizational know how.
We can do
Identify, segment and profile users; Block and place advertisements with the enriched data, run and manage all types of ad campaigns including CPA
What is done
Our software has been implemented in major telecom operators covering 250 million subscribers globally
Choose your profile
Telco-centric Kosmos Platform bringing new revenue streams to the Operator
With Kosmos Platform, we provide Telco with a powerful source of smart insights on subscribers, transform MNOs and ISP provide into competive players within advertising enviroment.
We use all communications channels to build next level eco-marcrting communications ecosysyten run by Telco marketing
What about glossary?
DSP
Demand side platform
Use for parametrized ad campaign placement. Connected to SSP recives the signal of available invertory from SSP. Connected to DMP where accurate targeting and segmentation takes place
SSP
Supply side platform
Use for parametrized ad campaign placement. Connected to SSP recives the signal of available invertory from SSP. Connected to DMP where accurate targeting and segmentation takes place
OmniDSP
Omnichannel Demand Side Platform
Used for parametrized ad campaign launch and management. Multiformat, multichannel, supports CPA and other advertising models. Connected to CDP where accurate targeting and segmentation is performed.
CDP
Customer Data Platform.
Next level of Data Management. CDP is used to collect, process, enrich and segment data on users to provide intelligent and personalized communications
Example
I want to sell ad space at the website for minimum 0,5$ / 1000 impressions (СMP=0,5$)
Audience
Our Technology
We have built a Telco-centric Platform that is able to increase the competitiveness of Telcos in generating new advertising revenue stream, consolidating their position as a primary Internet access point to deliver advanced programmatic and seamless personalized advertising to their customers.
We are also able to capture all ad injections in Internet traffic and block intrusive ads in both HTTP and HTTPS traffic. This gives telcos Adblock capabilities to control the traffic that the customers receives and ensure optimised user experience.
Our platform is end to end, it includes:
Together with targeted communications, Operator’s data allows personalization which provides an opportunity of individual offer, so crucial in marketing communications with the user
Cases
Normalized revenue per 1 mn data-subs ~ $500 k yearly
Ad Manager subscription model: opt-out Contact policy: 2-4 banners per day
After trial period 28% continued using AdBlock
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Opportunities
Normalized revenue per 1 mn data-subs ~ $500 k yearly